Putting stories to work®

PUTTING STORIES TO WORK

A new book by Shawn Callahan—Founder of Anecdote—about Mastering Business Storytelling.

Learn the business storytelling secrets Shawn shares with leaders around the world and now applied in Global 1000 companies.

Pre-order now

 
Putting Stories to Work book, pre-order by 1st March: $US25 + shipping

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Our most popular programs

STORY SKILLS

How to influence, engage
and inspire with stories.

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Learn More
 

STORY SKILLS

How to connect, influence
and sell with stories.

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Learn More
 

STRATEGY STORY

Helping organisations make
their strategies stick.

Learn More
 

 

 

 

 

Anecdote helps you tap into the natural power of stories to simplify change and make your strategy stick.

We help your business to be more human and engaging.

Story-driven change

Change is energised by:

To succeed you need all three.

 

Our core team

 

Cynden Adams

—communication. Cynden is a recent Journalism and Communication graduate. She tells our story through marketing and social media. She also supports our global partner network in their quest to bring storytelling into business.

Jane Taylor

—business manager. Jane keeps the company back-end running smoothly. She brings our events to life and will ensure your customer experience is first-rate!

Kerenza Smith

—visual impact. Kerenza directs the graphic design crew to ensure the materials we work with and present are high quality and have the impact we need. It's not just creating glossy materials, it's about the best visual representation for the job.

Mark Schenk

—storytelling and business. Mark has co-created and delivered our workshops and projects since 2004. He helps leadership teams across the globe find practical ways to improve their business with story. Based in Melbourne.
m: +61 412 429 852

Mark’s speaker profile.

Mike Adams

—author of Seven Stories Every Salesperson Must Tell. Mike applies his international multi-industry sales experience to Anecdote's Story-Powered Sales™ Program.
Based in Melbourne.
m: +61 435 724 496

Paul Honeywell

—chairman, business strategist and storyteller. Paul is an experienced consultant and business leader. He has worked with clients all over the world to engage their employees and deliver their strategies using storytelling.
Based in the UK.
m +44 7785 226669.

Paul Ichilcik

—expert facilitator and story consultant. Having worked for Amazon, Microsoft, and multiple C-level executives, Paul has been immersed in practical storytelling. He has crafted countless narratives, led hundreds of workshops, and consulted to leaders globally. Based in Sydney.
m: +61 412 407 002

Paul Smitz

-words. Paul uses his editing and writing expertise to help make our content as engaging and readable as possible, with a minimum of pedantry.

Shawn Callahan

—founder, story specialist and consultant. Shawn ensures our methods are of the highest quality and he'll be there to guide your people through the most challenging stages.
Based in Melbourne.
m: +61 410 346 343

Shawn's speaker profile.

 

Anecdote is the largest network of business story practitioners in the world.

See our Global Partners

Map of Anecdote Global Partners

A few of our Clients

Yammer logo
IBM logo
Microsoft logo
Shell logo
KPMG logo
Bayer logo
Syngenta logo
SAP logo
Mars logo
Rio Tinto logo
BHP Billiton logo
InterContinental Hotels Group logo
AMP logo
Origin logo

Our latest Blog posts…

Lessons learned when stories are told

Posted by  Shawn Callahan —June 4, 2015
Filed in Leadership
Lessons learnedWork can move at such a hectic pace that we often don’t get the time to reflect on important projects we’ve completed. But valuable lessons can be learned by doing this, particularly when stories are involved. Lessons learned using the power of stories A team I worked with had toiled on their project for two […]
Read More

For those at the top, fostering engagement is a daily routine

Central Restaurant Lima PeruThe benefits of employee engagement It has been proven that employee engagement is strongly linked to overall company performance. Poor engagement leads to high staff turnover, absenteeism, bad customer service and a failure to reach strategic goals. Good engagement, on the other hand, leads to high staff retention and attendance rates, and to the achievement […]
Read More

Are you aiming for strategy or strategic clarity?

Posted by  Mark Schenk —May 25, 2015
Filed in Business storytelling
Storytelling for Leaders workshop PhilippinesHaving a business strategy is important. Ensuring all staff understand the strategy is even more important. And it all starts with the senior leaders having a clear and consistent understanding of where you are going and why. Lou Gerstner summed it up well: All strategies are essentially the same; the difference is execution. And to […]
Read More

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