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The Role of Storytelling in a Team of Teams

Posted by  Shawn Callahan —July 18, 2017
Filed in Business storytelling, Culture

Four-star general Stanley McChrystal became the commander of US forces in Afghanistan in the mid-2000s. When he arrived in the country, he found the American …

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Business Storytelling in Mexico and Latin America

Posted by  Shawn Callahan —June 30, 2017
Filed in Business storytelling, Selling

It was exciting to visit Mexico again. I was totally blown away with the beauty of Monterrey. It’s like having a city the size of …

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Embed a new way of thinking with stories

Posted by  Shawn Callahan —May 11, 2017
Filed in Business storytelling, Culture, Leadership Posts

As I have said before, if you want to change a work culture, you need to change the stories that are told about it. But …

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Like it or not, stories are shaping your company culture

Posted by  Shawn Callahan —April 28, 2017
Filed in Business storytelling, Culture, Strategy

Gerry Lynch is the general manager of Mars New Zealand, the food and retail business that gives us Mars bars, M&Ms, MasterFoods and Whiskas, to …

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Don’t try to change someone’s mind, do this instead

Posted by  Shawn Callahan —March 15, 2017
Filed in Business storytelling, Collaboration, Culture

Last month, The New Yorker published an article called ‘Why facts don’t change our minds’, in which the author, Elizabeth Kolbert, reviews some research showing …

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Discovering your strategy with a business strategy story

Posted by  Shawn Callahan —February 24, 2017
Filed in Business storytelling, Strategy

Companies often mistake planning for strategy. This seems to be particularly true of large organisations. A few years back, we got a call from a …

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How to use story skills for great causes

Posted by  Shawn Callahan —February 14, 2017
Filed in Business storytelling, Insight

Since starting Anecdote in 2004, I’ve been lucky to meet a bunch of inspiring people. One of them is Paul Costello, who I’ve written about …

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Mix science and storytelling: tell stories about experiments

Posted by  Shawn Callahan —December 2, 2016
Filed in Anecdotes, Business storytelling, Selling

Last week I returned to Australia from the US after a three-week business tour. (It was a remarkable time to be there, though my sense …

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How to practice storytelling while getting real work done

Posted by  Shawn Callahan —November 17, 2016
Filed in Business storytelling

Twenty years ago, psychologist Anders Ericsson conducted research on what it takes to build expertise. Mere practice is not enough. If practice is all it …

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Business storytelling methods for lawyers and law firms

Posted by  Shawn Callahan —October 25, 2016
Filed in Business storytelling, Employee Engagement

Last week I was in London and had the pleasure of catching up with Ian Rodwell from Linklaters, one of the largest law firms in …

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